Royal Kinzy has developed a proprietary technology platform that integrates every aspect of its business operations, including global marketing, online shopping platforms, supply chain management, fulfillment and logistics and customer service. The Company’s founders have extensive experience and expertise in software development. The Company has made significant investments in software research and development to improve operational efficiency and enable business innovation.
Royal Kinzy innovative data-driven business model allows it to offer customized products at scale through optimal merchandising, marketing and fulfillment. Royal Kinzy has built an effective business model allowing it to source many of its products directly from China-based manufacturers where it works closely with them to re-engineer their manufacturing processes to achieve faster time-to-market with a greater variety of products.
Royal Kinzy serves consumers globally without incurring the costs and complexities associated with establishing a traditional multinational retail infrastructure. The Company’s major markets are Europe and North America. Royal Kinzy uses global online marketing platforms such as Google and Facebook to reach its consumers, accepts payments through all major credit cards and electronic payment platforms such as PayPal and Global Collect and delivers its goods through major international couriers, including DHL, UPS and EMS.